11 tips to turn your visitors into customers
Here’s the presentation I gave on WebScene 2009: 11 tips to turn visitors into customers. What do you have to do? Get yourself a cup of coffee or hot chocolate Watch the presentation Change your...
View ArticleAd conversion: look at the whole picture
One of the great things about the web is that you can measure just about anything. Tools like Google AdWords and Google Analytics have made the process of advertising, measuring and optimising a whole...
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The right message at the right time
What happened? While uploading a picture on Flickr last week, I got the following message. Of course I want to upgrade. Immediately. After all, I’ve already used a full 1% of my monthly limit. Where do...
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4 product comparison best practices
Everybody compares Everybody who shops on the web compares. They don’t just compare products from different vendors, but also different products from the same vendor. This comparison behaviour goes for...
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12 tips for the perfect description tag
After reading ‘Description tag: what is it and why is it so important?’ you know what a description tag is and why it matters so much. But how do you write a good description tag? These 12 tips should...
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How to track down the least visited pages of your website and what to do with...
Too many pages makes life hard for your visitors Your website should focus on your users’ top tasks. Unfortunately, lots of websites don’t do that. They put everything they have ever done and more on...
View ArticleAd conversion: look at the whole picture
Ad conversion: look at the whole pictureOne of the great things about the web is that you can measure just about anything. Tools like Google AdWords and Google Analytics have made the process of...
View ArticleClik here to view.
The right message at the right time
The right message at the right timeWhat happened?While uploading a picture on Flickr last week, I got the following message.Of course I want to upgrade. Immediately. After all, I've already used a full...
View ArticleClik here to view.
4 product comparison best practices
4 product comparison best practicesEverybody comparesEverybody who shops on the web compares. They don't just compare products from different vendors, but also different products from the same vendor....
View ArticleClik here to view.
12 tips for the perfect description tag
12 tips for the perfect description tagAfter reading Description tag: what is it and why is it so important? you know what a description tag is and why it matters so much.But how do you write a good...
View ArticleClik here to view.
How to track down the least visited pages of your website and what to do with...
How to track down the least visited pages of your website and what to do with themToo many pages makes life hard for your visitorsYour website should focus on your users' top tasks.Unfortunately, lots...
View Article10 conversion tips that work on any website
10 conversion tips that work on any websiteMy 10 conversion tips work for every website and will guarantee you more conversions. You could even call them growth hacking tips.Conversion tips from the...
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Conversion Jam 2017: the key insights
Conversion Jam 2017: the key insightsConversion Jam in Stockholm is one of the biggest and most influential conferences on conversion optimization worldwide. We're happy to share the key insights we...
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Web design trends: bad for your website?
Web design trends: bad for your website?It's that time of year again: we're being spammed with the newest design and UX trends. People love writing those articles. And apparently, people like reading...
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